A Key Platform for the Beauty and Wellness Industry in Belarus
BEAUTY & HEALTH is an annual international specialized salon held in Minsk, Belarus, dedicated to the beauty, aesthetic medicine, and health industries. As a major component of the broader “Medicine and Health” exhibition, it serves as a professional meeting point for manufacturers, distributors, clinic owners, cosmetologists, and wellness professionals from Belarus and beyond.
What the Exhibition Covers
BEAUTY & HEALTH spans a wide range of sectors within the beauty and wellness field. The salon includes cosmetology and aesthetic medicine, cryomedicine, spa centers, aesthetic surgery centers, physiotherapy, infrared cabins, tanning beds, saunas, massage equipment and body correction technology, cosmetics and phyto-aromatherapy, mesotherapy preparation, contouring, peelings, age-stopping programs, as well as tattoo and permanent make-up services. The event also incorporates sections for medical and health tourism and healthy nutrition, reflecting the growing integration of beauty, wellness, and medical services.
Dates and Venue
Information regarding the 2026 edition varies across sources, which is common for trade fair listings that may be updated over time. The official MinskExpo page lists 6–8 October 2026 as the dates for BEAUTY AND HEALTH 2026. Some third-party listings indicate 13–15 October 2026, with venues such as Falcon Club or the Sport Palace. The official source consistently points to the Sport Complex as the venue for the October 6–8 dates. Given these discrepancies, prospective attendees should verify final details directly with the organizer before making travel arrangements.
Organizer
The event is organized by MinskExpo JSC, a well-established exhibition company based in Minsk. The organizer’s address is 14 Masherov Ave, Minsk, 220035, Belarus.
Scale and Professional Program
The parent “Medicine and Health” exhibition, within which BEAUTY & HEALTH operates, reports over 100 exhibitors, more than 7,500 visitors, and 50+ events with 80+ speakers. For the beauty segment specifically, the program includes an open forum on cosmetology titled “The Future of Beauty: New Technologies in Cosmetology,” conferences on emerging trends in aesthetic medicine, practical seminars for salon owners and cosmetologists, hands-on master classes covering popular techniques, massage intensives, and live demonstrations on equipment testing zones. Networking sessions provide opportunities for professionals to exchange experience and establish partnerships.
Why It Matters
For industry professionals, BEAUTY & HEALTH offers a concentrated view of the Belarusian and regional beauty market. It brings together equipment manufacturers, product distributors, practicing specialists, and clinic managers in one location, making it a practical venue for sourcing suppliers, observing new technologies, and understanding regulatory and market trends in the region. The exhibition is free to attend for trade visitors, though registration requirements may apply.
For those planning to exhibit or visit, contacting MinskExpo directly remains the most reliable path to confirmed dates, booth availability, and participation terms.


