International exhibition of goods for pets.
From March 17 to 19, 2026, the International Specialized Exhibition of Pet Products – Zoo ExpoPlace – will open its doors at the Crocus Expo International Exhibition Center (Pavilion 2) in Moscow . This annual event, now in its sixth edition, stands as Russia’s leading B2B platform for the pet industry, bringing together manufacturers, distributors, retailers, and industry professionals from across Eurasia .
A Key Component of the HouseHold Expo Expoplex
Zoo ExpoPlace is not an isolated exhibition. It serves as a vital element of the larger HouseHold Expo Expoplex, Russia’s largest industrial B2B trade fair for household goods. This powerful integrated format brings together 12 specialized exhibitions under one roof, creating a dynamic ecosystem where industry professionals can explore the full spectrum of consumer goods for the home and family .
The March 2026 Expoplex will unite:
- HouseHold Expo: Tableware, kitchenware, household goods, cleaning products, and storage systems
- Stylish Home. Objects & Tableware: Premium interior items, décor, textiles, and lighting
- HouseTech Expo: Household and digital appliances, home electronics, beauty gadgets
- Outdoor Dacha: Garden and country living products, gardening equipment
- Zoo ExpoPlace: Pet products and accessories
- ChemiCos & BeautyChemiCos: Household chemicals, cosmetics, and personal hygiene products
- Christmas Box Podarki & Toy Market: Children’s toys, New Year’s and holiday products
This strategic integration creates powerful cross-flows of targeted visitors, offering exhibitors and attendees unparalleled opportunities to connect with decision-makers from multiple industry sectors.
The Zoo ExpoPlace Advantage: Dual Audience Flow
What sets Zoo ExpoPlace apart from other pet industry events is its unique positioning within the HouseHold Expo ecosystem. The exhibition strategically unites two of the most important visitor categories – retail chain buyers and active marketplace sellers. This distinctive combination opens tremendous opportunities for business growth and gives participants an unparalleled competitive advantage.
As organizers emphasize, the main strength of Zoo ExpoPlace lies in the cross-flows of targeted visitors entering the Expoplex, where exhibitors have the unique opportunity to showcase new products and connect with potential buyers among the active audience simultaneously exploring other exhibitions.
A Comprehensive Showcase of Pet Products
Zoo ExpoPlace 2026 will present an extraordinarily diverse array of products and services for the pet industry, organized into comprehensive thematic sections:
Core Pet Categories
- Products for Dogs and Cats – The largest segment, encompassing everything from basic supplies to premium accessories
- Products for Birds – Cages, perches, toys, and specialized nutrition
- Products for Rodents – Habitats, bedding, enrichment items, and care products
- Pet Food – Complete and complementary nutrition for all animal categories, including specialized and veterinary diets
- Pet Cosmetics – Shampoos, conditioners, grooming products, and fragrances
- Pet Care Products – Hygiene items, cleaning supplies, health and wellness products
Expanded Product Range
The exhibition also features related categories that reflect the growing convergence of pet products with broader consumer goods sectors:
- Bowls and Feeding Accessories
- Pet Toys and Enrichment Items
- Pet Bedding and Furniture
- Travel Accessories and Carriers
- Pet Tech and Smart Products
Impressive Scale and International Participation
Zoo ExpoPlace 2026 promises to be a landmark event of substantial proportions. The exhibition is expected to draw over 1,000 exhibiting companies from across the globe, with strong international participation from China, Turkey, India, Belarus, Kazakhstan, Uzbekistan, Iran, and South Korea. More than 2,000 product premieres, new brands, and private label offerings will be announced at exhibitor stands.
The event anticipates welcoming over 25,000 professional visitors, including representatives of wholesale companies from all 89 regions of Russia and buyers from EAEU countries. The international character of the audience is equally impressive, with attendees expected from more than 50 countries worldwide.
Confirmed Participants: Industry Leaders on Display
The exhibition’s pulling power is evident in the impressive roster of companies that have participated in recent editions and are expected to return in 2026:
International Participants
- AR KAĞİT KOZMETİK SAN. VE TİC. A.Ş. (Turkey)
- ATAMAN KIMYA (Turkey)
- CSC ITALY (Italy)
- GUANGZHOU CHUYU BIOTECHNOLOGY CO., LTD (China)
- NINGBO YINZHOU ANGELSTAR INTERNATIONAL TRADING CO., LTD (China)
- QUANZHOU UNICORN IMPORT&EXPORT CO., LTD (China)
- Shree Vallabh Metals (India)
- WOORIWA (South Korea)
Leading Russian Manufacturers and Distributors
- APZ TRIOL (“AMMA PET”)
- Bytplast
- GEFEST
- GREENFIELD
- KEHUA
- KosmetikArt TM GERBARIY
- Lavka Delikatesov
- Milikh
- Multidom Trading
- Nefis Cosmetics
- OKIL-SATO
- PZPI
- Profi Mill
- SIBKIT
- Sinoruss
- Favorit
- FineDesignGroup
- FINTEX
- KHIMFORMULA
- Ecomir
Regional participation is also robust, with collective stands organized for enterprises from Russian regions. The Oryol Regional Export Support Center, for instance, has already completed the selection process for the construction and support of a collective stand for Oryol region companies at Zoo ExpoPlace 2026.
Target Audience: Who Attends Zoo ExpoPlace
The exhibition attracts a remarkably diverse and highly qualified professional audience spanning the entire pet industry value chain:
Retail and Distribution
- Wholesale companies, hypermarkets, supermarkets, and retail trade networks
- DIY chains and FMCG buyers
- Pet supply stores and specialty retailers
- Trading houses and wholesale markets
- E-commerce platforms and online retailers
Marketplace and Digital Commerce
- Marketplace sellers and individual entrepreneurs
- E-commerce professionals seeking new products and brands
- Online store owners and managers
Industry Professionals
- Manufacturers, distributors, importers, and exporters
- Brand owners and entrepreneurs seeking contract manufacturers
- Brand managers from private label departments
- Veterinary services and pet care professionals
Geographic Reach
Attendees represent an extraordinary geographic spread, encompassing:
- All 89 regions of the Russian Federation
- Over 50 countries worldwide
- All EAEU member states (Armenia, Belarus, Kazakhstan, Kyrgyzstan)
Major Buyers and Retail Chains in Attendance
Zoo ExpoPlace attracts decision-makers from Russia’s most significant retail operations, offering exhibitors direct access to buyers with substantial purchasing power. Previous editions have drawn representatives from:
- Auchan – Global top 10 retailer
- Lenta and Perekrestok – Top 5 Russian chain supermarkets
- Magnit – Russia’s largest supermarket chain
- M-Video, Svetofor, Familia, FIXPrice – Major retail networks
- X5 Group – Among the global top 100 retail chains
- Gulliver, Hamleys, HOFF, KariKIDS, Kids4Kids, Lamoda
- Metro (Cash & Carry)
- OZON, Wildberries, Yandex Market, SberMarket – Leading Russian marketplaces
- Aist, BiblioGlobus, BubbleGum, WINNIE, VotOnIa
- Detskiy Mir, DochkySinochky, Kangaroo, Korablik
- Komus, Leroy Merlin, Lvionok
- Moscow House of Books, Russian Post
- Stockmann, Tvoy Dom
A Rich and Comprehensive Business Program
Beyond the exhibition floor, Zoo ExpoPlace 2026 offers an extensive congress program featuring three full days of high-level discussions, forums, and industry events.
Key Business Events
II International Trade Forum “Resources for Growth. Retail and Integration”
This forum brings together industry leaders to discuss development directions, changing consumer behavior trends, best ideas and solutions for production, distribution, and contract manufacturing, and the near future of marketplaces and e-commerce.
VII International Industrial Forum “Resources for Growth. Chemistry for Life: State and Business”
Held with the support of the Russian Ministry of Industry and Trade and the Russian Chemists Union, this forum provides a platform for deep, substantive dialogue between industry, government, associations, and research communities.
International Industry Conference “From Idea to Product Distribution”
This conference offers unique tools and expertise from market leaders to achieve business goals in creating, developing, and promoting products in the consumer goods sector.
Professional Conference on Children’s Products Industry Development
Dedicated to the production and distribution of toys and educational games, with relevance for pet products targeting families with children.
Specialized Programs
- B2B Negotiation Zones “Buyer – Supplier” – Dedicated areas for direct face-to-face meetings between purchasing specialists from wholesale companies in Russia and Central Asian countries
- “Retailer’s Choice” Competition – A prestigious competition held in the trend zones of the “Gallery of New Products,” recognizing excellence and innovation among manufacturers and distributors
Government and Industry Support
Zoo ExpoPlace enjoys robust support from key governmental and industry bodies, underscoring the exhibition’s strategic importance. The HouseHold Expo Expoplex and Zoo ExpoPlace are conducted with the official support of the Russian Ministry of Industry and Trade. The exhibitions are organized by MOKKA Expo Group LLC (Mayer Group) , a leading Russian trade show organizer.
Market Context: Opportunities in a Growing Sector
Zoo ExpoPlace 2026 takes place against a backdrop of significant growth and transformation in Russia’s pet industry. The sector has demonstrated remarkable resilience and expansion, driven by several powerful trends:
Rising Pet Ownership
Pet ownership in Russia continues to grow, with an estimated 60% of Russian households now owning at least one pet. This high penetration rate creates sustained demand for pet products across all categories.
Premiumization and Humanization
Russian pet owners increasingly view their animals as family members, driving demand for premium nutrition, specialized care products, and innovative accessories. This trend toward “humanization” creates opportunities for high-value products and brands.
E-commerce Expansion
The rapid growth of online retail and marketplaces has transformed pet product distribution. Zoo ExpoPlace’s strong focus on connecting exhibitors with marketplace sellers and e-commerce professionals reflects this evolving retail landscape.
Import Substitution and New Partnerships
Following adjustments in international trade relations, significant opportunities have emerged for domestic manufacturers and new international partners. Companies from China, Turkey, India, Iran, and Central Asian nations have expanded their presence in the Russian market, and Zoo ExpoPlace serves as the primary gateway for connecting them with Russian buyers.
Practical Information for Attendees
Zoo ExpoPlace 2026 – International Specialized Exhibition of Pet Products
- Dates: March 17–19, 2026
- Hours: Daily 10:00 – 18:00
- Venue: Crocus Expo International Exhibition Center, Pavilion 2, Moscow (67th km of MKAD, Myakinino metro station)
- Admission: Free with online registration on the official website
- Organizer: MOKKA Expo Group LLC (Mayer Group)
- Contact: +7 (495) 363-50-32
- Official Website: www.zooexpoplace.ru
Getting to the Venue
Crocus Expo is conveniently located at the 67th kilometer of the Moscow Ring Road (MKAD), with direct access from the Myakinino metro station on the Arbatsko-Pokrovskaya line (Line 3, blue). The station is integrated into the exhibition complex, providing seamless access for visitors.
For those arriving by air:
- From Sheremetyevo Airport (SVO): Take the Aeroexpress train to Belorussky Railway Station (35 minutes), then transfer to the metro and connect to Line 3 toward Myakinino
- From Domodedovo Airport (DME) and Vnukovo Airport (VKO): Take Aeroexpress trains to the appropriate city railway stations and connect to the metro network
Regional Support
Companies from Russian regions may qualify for support from regional Export Support Centers. As demonstrated by the Oryol Region example, these centers can provide assistance with collective stand construction and exhibition participation. Interested companies should contact their regional export support organizations for information on available programs.
Why Attend Zoo ExpoPlace 2026?
For pet industry professionals, Zoo ExpoPlace offers unparalleled opportunities to achieve critical business objectives:
For Exhibitors
- Showcase products to a targeted audience of buyers, retailers, and industry decision-makers
- Connect with distributors and retailers from across Russia, the CIS, and Central Asia
- Access marketplace sellers actively seeking new products for e-commerce channels
- Demonstrate commitment to the Russian market and build long-term partnerships
- Participate in the business program and position your company as an industry leader
- Benefit from cross-flows of visitors from 12 concurrent exhibitions, maximizing exposure
For Visitors
- Discover new suppliers and products from hundreds of international and domestic manufacturers
- Source pet products for retail, wholesale, or e-commerce distribution
- Explore industry trends through the comprehensive business program
- Network with peers and potential business partners in a focused professional environment
- Attend conferences and presentations to gain practical knowledge and insights
- Meet face-to-face with suppliers in dedicated B2B negotiation zones
For International Companies
- Access the Russian market through the premier B2B platform for pet products
- Meet qualified buyers actively seeking new suppliers and alternative sourcing options
- Understand market requirements and regulatory frameworks through direct dialogue with industry professionals
- Explore partnership opportunities with Russian manufacturers, distributors, and retailers
- Connect with regional buyers from all 89 regions of Russia
Looking Ahead: Future Editions
Following the March 2026 exhibition, Zoo ExpoPlace will return for its autumn edition. The exhibition is held twice annually (spring and autumn), providing regular opportunities for industry professionals to connect and do business.
Conclusion: Where the Pet Industry Connects
For three days in March, Moscow’s Crocus Expo will become the epicenter of the pet industry in Russia and Eastern Europe. Zoo ExpoPlace 2026 offers far more than a simple exhibition – it provides a dynamic environment where manufacturers meet buyers, new products find their markets, and the future of the pet industry takes shape.
Whether you are a pet food manufacturer seeking new distribution channels, a pet accessory designer looking to connect with retailers, a distributor expanding your product portfolio, a marketplace seller searching for the next trending product, or an international company seeking to enter the Russian market, Zoo ExpoPlace represents an essential destination. With its integration into the broader HouseHold Expo Expoplex, its comprehensive thematic coverage, its rich business program featuring high-level government and industry participation, and its thousands of professional visitors from across Eurasia, this is where the pet industry gathers to do business.
As the exhibition’s organizers aptly note, the unique combination of retail buyers and marketplace sellers flowing through the Expoplex opens “grandiose opportunities for your business” and gives participants an “unparalleled competitive advantage”. In a growing and dynamic market, Zoo ExpoPlace 2026 stands ready to connect the products, people, and partnerships that will shape tomorrow’s pet industry.


