In a nation better known for its tea traditions, coffee has staged a remarkable coup. Over the past decade, Russia has transformed into one of Europe’s largest coffee-consuming markets, with specialty coffee shops sprouting from Kaliningrad to Vladivostok and an evolving culture that prizes quality, craftsmanship, and experience.
At the heart of this caffeinated revolution are three major trade events: Coffee Tea Cacao Expo, PIR Expo’s Coffee section, and the coffee pavilions within broader food exhibitions like PRODEXPO and WorldFood Moscow. Each offers a unique entry point into a market hungry for beans, equipment, and expertise.
Here is your guide to Russia’s coffee industry trade shows in 2026 and beyond.
Coffee Tea Cacao Expo: The Industry’s Dedicated Heart
If a business deals exclusively with coffee, tea, or chocolate in Russia, Coffee Tea Cacao Expo is the non-negotiable calendar event. Positioned as “the main industry event” for coffee, tea, cocoa, and chocolate in the country, this exhibition draws the entire value chain under one roof.
2026 Edition Recap
The most recent edition took place from April 15–17, 2026, at Moscow’s Timiryazev Centre. The numbers speak to the event’s scale and importance:
| Metric | Data |
|---|---|
| Exhibition Area | 20,000 square meters |
| Exhibiting Companies | 406 |
| Professional Visitors | 32,000 |
| International Participants | China, Japan, Poland, South Korea, Germany, Singapore, Turkey, UAE |
Who Attends?
The event is meticulously designed to bring together every link in the coffee supply chain. According to organizers, attendees include:
- Green coffee suppliers and plantation owners
- Coffee roasters and importers/exporters
- Equipment manufacturers (roasters, grinders, brewing systems)
- Packaging suppliers for the coffee and tea industry
- Coffee shop and café owners (the rapidly growing HoReCa segment)
- Baristas, tea masters, and chocolatiers
- Distributors and specialty retail owners
What Makes It Special
Coffee Tea Cacao is not merely a trade floor—it is an educational and competitive hub. The event features a robust program of conferences, educational seminars, master classes, tastings, and professional competitions for baristas, roasters, and tea masters. For industry professionals seeking to sharpen skills or discover emerging trends, this is the place to be.
PIR Expo: Where Coffee Meets Hospitality
For those whose coffee business is intertwined with the broader hospitality industry—cafés, restaurants, hotels—PIR Expo is the essential autumn event.
Dates and Scale
PIR Expo 2026 will run from October 26–29, 2026, at Crocus Expo in Moscow. This is not a coffee-only show; it is Russia’s largest hospitality industry exhibition, encompassing over 900 exhibitors and attracting more than 43,000 professional visitors across 60,000 square meters of exhibition space.
ПИР-Кофе (PIR-Coffee): A Dedicated Section
Within this massive expo, the ПИР-Кофе (PIR-Coffee) section offers a concentrated dose of coffee industry solutions. The exhibition showcases:
- Equipment for preparation, roasting, and packaging
- Raw materials from leading importers, roasters, and ingredient suppliers
- The latest products and innovations in the coffee space
Education and Competition
PIR-Coffee distinguishes itself with an expert educational program covering “the subtleties of production and coffee preparation to personnel management and customer experience”. The event also hosts spectacular championships for professionals, including barista competitions and cuppings.
The exhibitor list for PIR-Coffee reads like a who’s who of the Russian coffee scene, featuring names like Julius Meinl, Dalla Corte, Радуга Кофе, Silky Drum, and many others.
Why Attend PIR?
For coffee equipment manufacturers or suppliers targeting the HoReCa (Hotel/Restaurant/Café) channel, PIR Expo offers unparalleled access. The event is supported by the Russian Hotel Association, the Culinary Association, and the National Chefs’ Association, concentrating decision-makers from the hospitality sector in one location.
The Giants: PRODEXPO and WorldFood Moscow
For coffee companies seeking broader food industry exposure—whether launching a new retail coffee brand or securing distribution deals—two massive food exhibitions offer dedicated coffee sections.
PRODEXPO: February’s Mega-Show
PRODEXPO 2026 took place February 9–12, 2026, at Crocus Expo. This is the largest food and beverage exhibition in Russia and the CIS. The 2025 edition drew 69,349 visitors and 1,835 exhibitors (452 from outside Russia) across 75,900 square meters.
Tea & Coffee is a dedicated product category within the exhibition, alongside alcoholic beverages, soft drinks, confectionery, and dairy -4. This is the ideal venue for coffee roasters or packaged coffee brands seeking retail distribution.
WorldFood Moscow: September’s International Gathering
WorldFood Moscow 2026 will take place September 15–18, 2026, also at Crocus Expo. Positioned as “Eurasia’s leading international exhibition for food and beverage products,” this event attracts 26,300+ visitors and features a dedicated Tea, Coffee & Cocoa sector.
WorldFood Moscow is particularly strong on international participation and is well-suited for coffee producers from origin countries seeking to connect with Russian importers and distributors.
Strategic Comparison: Which Show for Which Goal?
| Aspect | Coffee Tea Cacao | PIR Expo (PIR-Coffee) | PRODEXPO / WorldFood Moscow |
|---|---|---|---|
| Focus | Pure coffee, tea, chocolate | Coffee + hospitality (HoReCa) | Coffee as part of broader food retail |
| Audience | Roasters, baristas, specialty buyers | Café/restaurant/hotel owners | Retail distributors, supermarkets |
| Dates | April 15–17, 2026 (Concluded) | October 26–29, 2026 (Upcoming) | PRODEXPO: March 1–4, 2027 (Upcoming) / WorldFood: Sep 15–18, 2026 (Upcoming) |
| Venue | Timiryazev Centre | Crocus Expo | Crocus Expo |
| Strength | Depth—pure coffee focus | Reach—hospitality buyers | Scale—retail distribution |
Practical Advice for International Exhibitors
1. Timing is Everything
Coffee Tea Cacao in April and PIR Expo in October offer a spring/autumn one-two punch. Plan for both if your business serves both specialty and HoReCa channels.
2. Bring Equipment for Demos
Russian buyers want to see machinery in action. Coffee equipment manufacturers should arrange live demonstrations and tasting sessions—these are highly valued at Russian trade events.
3. Don’t Skip the Competitions
Barista championships and roasting competitions at Coffee Tea Cacao and PIR Expo are where the industry’s influencers gather. Sponsoring or participating in these events offers brand visibility that no booth can match.
4. Understand the Supply Chain Shift
With Western brands having exited or reduced presence in Russia, the market is actively seeking alternative suppliers from China, Turkey, India, and the UAE. There is a window of opportunity for nimble international companies to fill gaps.
Russia’s coffee culture is no longer an emerging trend—it is a mature, fast-growing market with sophisticated consumers and a professional industry to match. Whether you are a green bean supplier, a roaster, or an equipment manufacturer, Russia’s trade show circuit offers multiple entry points.
For specialty coffee purists, Coffee Tea Cacao Russian Expo remains the spiritual home of the industry. For those targeting the booming café and restaurant sector, PIR Expo’s PIR-Coffee is unmissable. And for retail-focused brands, PRODEXPO and WorldFood Moscow provide access to the country’s largest food distributors.
The coffee is hot, the market is ready, and the exhibitions are waiting.
Upcoming Coffee Events in Russia for 2026–2027:
- WorldFood Moscow 2026: September 15–18, 2026 (Crocus Expo)
- PIR Expo 2026: October 26–29, 2026 (Crocus Expo)
- PRODEXPO 2027: March 1-4, 2027 (Crocus Expo)
- Coffee Tea Cacao Russian Expo 2027: April 2027 (Timiryazev Centre)
