British Shooting Show 2026 Birmingham, United Kingdom
February 2026

British Shooting Show Birmingham

THE UK’S LARGEST RETAIL SHOOTING SHOW. OVER 2,000 BRANDS UNDER ONE ROOF

The show, which is expected to draw over 40,000 people, brings together professionals from the shooting industry, manufacturers, distributors, athletes, and enthusiasts of field sports and shooting. Create deep connections with the mid- to upper-end customers who are most important to your company.

Show Scope

  • Shotguns
    There are thousands of new and used shotguns available for purchase at the British Shooting Show. This enormous selection of premium international brands and exquisitely crafted sporting guns made in England cannot be found anywhere else in the UK, nor at any other event. There is a shotgun for every kind of shooter at the British Shooting Show, whether you are a passionate clay shooter, wild fowler, game shooter, or just love spending a day in the pigeon hide.
  • Rifles
    Rifle shooters will find paradise at the British Shooting Show. There is an almost infinite variety of options available, ranging from factory rifles that come “out of the box” for target shooting, deer stalking, and pest control to the best custom builds made by specialists. There are thousands of new and used rifles for sale all over the show, in addition to all the latest and brand-new models that the manufacturers have on display. There are plenty of competition rifles available from tactical for individuals who are searching for one. 22LR semi-automatic firearms up to the magnificent and powerful. Accuracy International 50BMG rifles. The only civilian show of the year where Accuracy International exhibits their amazing rifle platforms is the British Shooting Show.
  • Optics
    Regardless of their style, the majority of airgun and firearm shooters use some sort of riflescope or other optical device on or in addition to their weapons. Optics are used by more than just rifle shooters these days. Both pistol and shotgun shooters are utilizing the wealth of new technology at their disposal, including significant advancements in thermal and night vision optics.
  • Airguns
    The British Shooting Program The show’s “Airgun City,” also known as the airgun area, has always been a hugely popular spot. The enormous selection of airguns and every imaginable accessory has expanded over the past eleven years. Since airgun shooting has become one of the most popular forms of shooting in the nation, the British Shooting Show is the only venue in the UK where all of the major airgun distributors and manufacturers are present for three days in one location.
  • Gunmaking
    Guns have a long and rich history that dates back hundreds of years, beginning with the Chinese invention of gunpowder in the ninth century and the Fire Lance in the tenth century.
    The manufacture of firearms is the source of many practices used by modern industry and business.
    By using interchangeable parts, Samuel Colt not only revolutionized the firearms industry but also industry as a whole and created the first “production line,” a concept that is now common to all industries.
  • Gamekeeping
    The British Shooting Show’s NGO Gamekeeping area is a hive of activity, offering a wide range of specialized goods, services, and accessories for gamekeepers and estate owners. The gamekeeping area is where you will find pest control and trapping supplies to protect valuable game birds, both wild and reared, from rats, corvids, and of course foxes. The NGO stand is the ideal and natural gathering place for hundreds of keepers from across the country.
  • Winchester Collection
    Numerous factors contributed to the taming or victory of the West. Aiming for adventure and wealth were the gold rush, the building of the railroad network, the massive cattle drives, and the industrious pioneers. The common Winchester repeating rifle, also known as “the gun that won the west,” was the only thing unifying them. The British Shooting Show is the only public appearance made by the privately held Winchester Collection each year.
  • Tactical Training Area
    Have you ever wondered what it would be like to be outside a building knowing that there is a hostile target—or multiple hostile targets—somewhere inside? This exact scenario is replicated in the British Shooting Show’s Tactical Training Area. Additionally, it allows you to move through the hallways and engage targets with Airsoft M4 rifles and gas blowback pistols that NUPROL kindly supplied. Phil “Big Phil” Campion, a private military contractor and former SAS member, is your instructor.
  • Night Vision Tunnels
    Immerse yourself in the shadows and be astounded by the state-of-the-art thermal optics and night vision. You won’t want to miss this visual feast, which features everything from thermal targets to scenes covered in darkness. Come experience the thrill of the British Shooting Show with us!

Venue: National Exhibition Centre (NEC) Birmingham
Opening times: 9am – 4pm