SUPERZOO 2027 – Expected Dates & Venue
- Dates: August 11–13, 2027
- Location: Mandalay Bay Convention Center, Las Vegas, NV
What to Expect in 2027
Same flagship experience, just bigger and better:
| Category | Details |
|---|---|
| Exhibitors | 1,100+ brands showcasing pet food, treats, grooming, health tech, toys, and retail solutions |
| Attendees | 10,000+ pet industry professionals from 50+ countries |
| New Product Showcase | The premier launchpad for innovative pet products — buyers vote on the best |
| Education | Multi-track conferences covering retail, grooming, veterinary, and business strategy |
| Networking | Welcome party, exhibitor receptions, and buyer-seller matchmaking |
| Grooming Competitions | High-level contests with top groomers from around the world |
Key Dates to Watch (Estimated)
| Milestone | Estimated Timing |
|---|---|
| Early-bird registration opens | March–April 2027 |
| Exhibitor booth applications open | Fall 2026 |
| Hotel block opens | Spring 2027 |
| Education schedule announced | Spring/Summer 2027 |
| Final badge price increase | ~2 weeks before show |
Travel & Hotel Planning for 2027
- Book early — Mandalay Bay, Delano, Luxor, and Excalibur are the closest. Rooms go fast, especially the WPA official block.
- Airport: McCarran International (LAS) is just 10–15 minutes from the Strip.
- Weather: Expect 100–110°F (38–43°C) — stay indoors or hit the pools when the expo floor closes.
Why go in 2027?
- See trends like functional pet foods, AI-powered pet tech, and sustainable packaging.
- Meet buyers from major chains (Petco, PetSmart, Chewy) and independent retailers.
- Get hands-on with products before they hit the market.

